Patrick and Dorte Collister have published and edited Directory magazine and resource since 2009. directnewideas.com
Every quarter, Directory showcases 40+ case studies of innovative ideas in marketing communications. It means all the work Patrick uses in his training is bang up to date.
With Duncan Gray, former worldwide creative leader of Proximity, the team looks after The Caples Awards. A show run by creative people for creative people, we give respect and honours to work that actually sells stuff. caples.org
Can’t shut him up.
Patrick talks about direct mail, how print is adapting to a digital world, the digital revolution, the new rules of communication, the joy of data, blah-de-blah.
The 7 Is of Brand Building
Ideas that Sell
Great British copywriting
Directory seminar at Cannes Lions
In recent times, I’ve been a freelance creative director (won a Gold at Cannes for the agency), devised the strategy and the work for a Danish bank, led agency pitches, written TV ads, integrated campaigns, mailshots.
How to use innovation & creativity in the workplace
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